The Social Media Academy is running a complementary webinar next week Friday, July 10 helping gain insight:
“Social Media – New Customer Experience Model”
I guess it is important to note that it is not yet another “social media marketing” webinar or one that tells you how to use LinkedIn, Twitter or Facebook for business.
This event is all about the Academy’s core framework:
– Strategy development
– Execution Plan
– Budgets, resources and ROI
– Measure model and tune results
The overall approach: A cross functional way of customer engagement and customer experience ranging from support, product design, logistics, HR, sales and of course marketing too.