Monthly Archive for: ‘December, 2009’
Muhammad Ali (Cassius Clay) once said: It’s not bragging if you can back it up. Jason Kincaid posted a blog in TechCrunch about Social Media Education and the start of a new media school. The post has around 68 comments – and I cannot resist to brag about the comments from the Social Media Academy alumni about their Leadership class experience …
The new Corporate Training Program is developed for company teams to get a comprehensive social media education, hands on experience and finish the class with a sound assessment, strategy and social media engagement plan.
The Leadership class 2010 will be augmented by an all new Social Media Masters class. Both, the Leadership Class as well as the Masters Class will lead to the “Certified Social Media Strategist”.
Another victim killed by advertising cancer It was one of the most respected business magazines. It was sold because the rapidly decreasing advertising revenue could not cover the cost, loosing $20 Million a year. The “Advertising Cancer” killed another victim. When will publishers understand that it is not the Internet that killed the publisher but their business model. If publishers …
Distribution channels are the social touch points to your customer!
There has been a lot of discussions recently about the social media education and certification programs and who has the “right” to certify. I think at the end of the day the concern is understandable. Too many people with too many opinion and too many people who claim to have the knowledge or don’t need a certain knowledge. As one …