Monthly Archive for: ‘April, 2010’

Shooting Yourself in the Foot

Technology providers have a long and proud history of “ready, fire, aim” initiatives. With social media, this approach is an absolute calamity.

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Making a *decision* to leverage social media or not.

In this post I’m not advocating social media – I’m advocating making a decision to engage or not engage in the social web. Here are 4 steps to be able to make that decision within 5 business days.

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Is your Social Media Coach Competent?

Like any other technology “revolution,” social media is attracting a horde of consultants, agencies, and service providers that are anxious to take your money or claim your market develop funds. Can you tell the good ones from the bad?

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200,000th Social Media Presentation

Social media for business reality check. You don’t need to be a blogger or Twitterholic.

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EMC, Qwest, Partnerpedia Resellers Graduate From Social Media Academy

Social Media Academy Empowered Partner FOR IMMEDIATE RELEASE The first graduating class of the Social Media Academy Channel Empowerment Program received their “diplomas” after completing a rigorous six week program and passing a final exam. Apr 08, 2010 – Happy resellers posted ”virtual high-fives” across their social media spaces and set off to engage their customers and vendors in a …

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Social CRM a strategy, a philosophy has it also technology?

Three CRM titans Bob Thompson, Paul Greenberg and Denis Pombriant are discussing probably one of the hottest topic in customer relationship strategies. Bob Thompson raised a very controversial question: Can you do “Social CRM” without Social Media/Networks? Or Without CRM systems?

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Blog Spam & Macroeconomic failure

We do not use any Captchas to prevent automatic blog spammers because we don’t want to penalize our readers and friends. But it is amazing to see how much crap is going into our blog every day. Hundreds of  “comments” a day: While resellers from Pfizer, Rolex, Adobe and Microsoft where the dominant spammer now new names show up: Best …

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Is Twittering a Hobby?

The reseller asked, “Since Twitter is still in its infancy, wouldn’t current Twitter use be considered more hobby-like than professional?”

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Latest Social Media News

* British Research Institute Esnesnon releases new social media study: 38% of social profiles are shared profiles and shared by an average of 6 people, Bringing the total number of Social media participants to 1.96 Billion which is greater than the 1.7 Billion Internet users. * Polaroid is introducing a new technology expanding it’s instance development to instance publishing. The …

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