My tire dealer (Western Tire) and my local car dealer are using social media in an innovative way – different from what people may think and very successful.
First what they didn’t do:
– No fan page
– No online community
– They have both no blog or any major “presence”
Now what they do:
– The majority of their team […]
Most of us noticed that LinkedIn groups are often times as bad as your email inbox – full of spam. No more conversations just webinar announcements and email catcher. LinkedIn made a great move to alert group managers if an account has zero or very low number of connections and want to join your group. Once you check the persons …
Consider yourself warned – this is not the way you typically apply for a job – but it’ll be a fun ride!
Xeesm is making great progress and is at a stage where we want to expand. We grew from 1,000 users in January to 30,000 in March and over 80,000 in June.
We are hiring agile […]
We are wrapping up the admission process and just give a last call to join the Leadership Class Summer 2010. Leading technology firms evaluated training institutes and selected the Social Media Academy as the one with the best reputation and most comprehensive training program in the world. The Summer 2010 class will have a brand new segment: Social CRM as …
We see too many “social media marketing campaigns” fail. Worst of all: Agencies who developed those “campaigns” even continue to promote those as success stories and case studies, despite the fact that the campaign was a complete disaster. You hear from companies making millions over Twitter, you hear companies who are “wildly successful” with their fan page and you hear …
The social business is rising and it is rising fast. Social media itself has changed dramatically in the last 7 years (see my review) and the business challenge is changing too. While the “social media marketing” consultants from the last 2 years are stuck with building fan pages, evangelizing to their clients “you need to listen”, “you need to be …