Blog

Your Twitter Profile Sucks

Too many people wonder why their followership doesn’t work too well, get unfollowed or not followed in the first place. Starting with a good profile seems to be essential: 1) Give your account your real name 2) Have a photo up – any photo as long as it is YOU 3) Point people to your main URL (check http://xeesm.com) 4) …

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Acquiring Guidance Through The Leadership Class

I attended the Social Media Academy’s leadership class in May/June and want to share my experience with some people who might still be on the fence. My advice: Take it. Aside from the network of all the great people I met through SMA, the specifics that I learned in class, what I value most is the grounding this course gives …

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Marketing gurus on Twitter still have old school answers to “What is Marketing?”

I read responses form 38 marketing “experts” who are active on Twitter. Interesting responses for people who are tweeting regularly. This Link

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Todays Intro Webinar – Social Media – A new customer Experience Model

Thank you for attending our recent intro webinar, “Social Media – A new Customer Experience Model”. It was great to have so many of you join us at the event. We hope you gained an insight into the steps you need to consider when developing your business social media strategy. Axel addressed also the questions we got during the webinar …

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Webinar Q+A “Customer Experience Development”

Thanks again for the great participation in today’s webinar “Social Media – A new Customer Experience Model”. Here are the answers to the questions from all participants: Q: It’s important to be able to respond quickly, honestly and openly in SM environments. Is this affected by the SM team acting as a service entity? Does this slow down the process …

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Get the IMPORTANT STUFF here…

If one surveys the landscape of social media training programs out there and then compares the subject material against one another, you will find that the Social Media Academy stands apart from the rest by providing you – a consultant or internal advocate, with the methodologies, thought leadership, and processes needed to grow your organizaation or practice. Other programs may …

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Putnam Investments trying to regain trust with Twitter presence

With 15+ years in financial services, I have been monitoring this industry’s involvement in social media. This Link Catherine Sherwood

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As an Alumni …

one hopes you learned all that you enrolled for — but in this case the Social Media Academy far exceeded my expectations. Yes I have plenty of business experience and felt this would be a key update to my portfolio. I have a history of staying on the cutting edge and helping others make effective strides with their business practices …

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Social Media Leadership Course gets down to business

In the Leadership Course I really appreciate the business approach, the methodology that knows how large organisations behave and work, the cross functional and multi-disciplinary approach, the X-factors. The X-functional teams, the X-tended organisation, and the X-tension into the customers to engage with them to be part of the building of the social media strategies. This is so much more …

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SOMA Leadership Class – Definitely Worth The Investment!

I recently attended the Social Media Academy Leadership Class and wanted to share my experience. This is a rigorous, fast-paced course on the Social Media phenomenon and application of practical business methods and models that, when applied, will help individual consultants, managers, teams and companies to have a targeted, positive impact in the social web. I highly recommend reading the …

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