Category Archive for: ‘social presence management’

All new blog

We are very sorry – we lost all our blog posts from the last two years. How could that happen? Two weeks ago our database server went up in smokes. Obviously we did the regular backups to a separate storage unit. However also that unit apparently blew up in accordance to the hosting provider . Yes we did regular downloads …

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All new blog

We are very sorry – we lost all our blog posts from the last two years. How could that happen? Two weeks ago our database server went up in smokes. Obviously we did the regular backups to a separate storage unit. However also that unit apparently blew up in accordance to the hosting provider . Yes we did regular downloads …

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Renewable energy for the economy engine

An economy is like an engine. Nothing that just comes and goes in unpredictable cycles. If the economy is “high” it basically means it fires on all cylinders. If it is low, it runs at low speed, maybe spotty, maybe some get even stuck. Obviously their are many moving part in such an economy engine but one thing is for …

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Buzz Case Study — Blog Post Amplification

After creating over 50 Buzz campaigns and supporting over 150 more in 2013, I have been able to watch the product develop into a robust application with a variety of uses. Campaigns focused on awareness and educating the public tend to fare very well, especially for corporate events and conferences; Buzzes that try to “sell”, or clients that have an …

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Using the S3 Timeline and Buzz Etiquette

A handful of new features in the S3 dashboard have made a real difference in the way our Buzz community communicates with each other. To illustrate this point, we reached out on the S3 timeline and received a helpful list of Buzz tips from Susan Connor of Clear Vision Enterprises in Australia. It’s always fun to hear guidance from users who …

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What Technology Taught Us in 2013

Technology in 2013 was about a faceless crypto-currency (Bitcoin), faces that disappear (Snapchat) and facing the music (Healthcare.gov). It was about the face of education being turned upside down by Codecademy, Coursera and the Khan Academy. It was the year of the kid engineer (The Hour of Code), of re-engineering our view of everyday life (Google Glass) and of engines …

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The Return of Storytelling: Long-form is Alive

We have become accustomed to thinking and publishing in quick burst formats, thanks to micro-blogging platforms like Twitter. Texting isn’t exactly helping the cause. But 5 sources mentioned below paint a different picture: an under-served demographic has emerged, one that wants to tell (and be told) a story in more than 500 words.  While editing a video the other day, …

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7 Elements of a Successful Buzz Campaign

Buzz is a powerful way to let your customers tell their story about your brand. When you provide them with a launching pad for positive mentions and recommendations in their own voice, across many networks, good things happen. But it’s not all magic — there are key elements in making a successful Buzz. Here are 7 things to keep in …

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How Much Are American Shoppers Spending on Gifts?

The Christmas shopping surge is upon us in retail stores nationwide. Sales performance during this season is crucial for businesses, especially those with brick and mortar locations, and the continued adoption of social networks for customer product recommendations would seem to be a driving force in the year-over-year growth of U.S. holiday spending. Check out the #1 most desired gift …

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Giving Thanks to the Buzz Community

In honor of the Thanksgiving tradition in the U.S., the team here at Society3 would like to take a moment to give thanks to our community for all of your help this year. Your thoughts, feedback and discussions in the Facebook Groups as well as on our many webinars have been instrumental in shaping our product and company culture — …

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