The Social Media Academy does not employ any instructors. Instead all Social Media Academy faculty members are active practitioner in the social business world and have day to day experience with social media in their respective businesses. The structure of the Academy ensures that all classes are always up to date and students will enjoy the most current experience in social
media.
Social
Media Academy Faculty
Axel Schultze |
Founder & Director Social Media Academy founder, Axel Schultze is one of the early advocates, users and experienced advisor in the social media space. As one of the Alpha users of LinkedIn a beta user of Twitter, one of the first business executives on FaceBook, Axel Schultze has a profound understanding of applied social media in corporations. As CEO and founder of XeeMe, a social media business solution he is deeply involved in the social media industry. Axel Schultze is a thought leader, entrepreneur, published author, member of the Churchill Club, member of the CIO council, frequent industry speaker and engaged in many entrepreneurial initiatives. You will find his professional bio on LinkedIn, his personal profile on Facebook, you may want to follow him on Twitter and all social networks and communities Axel is present on XeeMe. Axel Schultze is lecturing several parts of the Social Media Strategist Class and Social Media Strategist class. |
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John I. Todor, Ph.D. |
Principal & Advisory Board Member John I. Todor, Ph.D., is an early thought leader of the social media scene, uniquely combining two perspectives for developing win-win relationships between companies and their customers. He is the author of “Addicted Customers”, a frequent speaker and lecturer at Universities and developed methods to help people understand the advantages of social media for business. During his tenure as a professor and research scientist at the University of Michigan he investigated how people learn and make decisions. As the Managing Partner of The Whetstone Edge, LLC (www.TheWhetstoneEdge.com), he helps companies implement business strategies that strengthen customer relationships in a mutually profitable manner. Clients range from small entrepreneurial ventures to multi-nationals like Hewlett-Packard. You will find his professional bio on LinkedIn, his personal profile on Facebook, and all social networks and communities John is present on Xeesm. John Todor is lecturing several parts of the leadership program. |
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Adrienne Corn |
Founding Faculty Member Adrienne Corn is completing a research Ph.D. from Vanderbilt University in leadership and organizational behavior. Using a quantitative approach, Adrienne's research examines identity (including social and cultural capital) and occupational choice and persistence. Prior to her doctoral work, Adrienne was a member of the executive management teams in the areas of marketing and sales in both IT and Healthcare before starting her own consulting company focused on career development and authentic career pathing. You will find her professional bio on LinkedIn, her personal profile on Facebook and you may want to follow her on Twitter. And all social networks and communities Adrienne is present on Xeesm Adrienne Corn will initially lecture the HR / HT related sessions to social media in the Leadership program. |
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Mike Dubrall |
Faculty Member Mike Dubrall is a founding member of the Social Media Academy and with the Academy from day one. With his great success in providing Channel Empowerment Classes, helping Technology Channel Partners to leverage social media for their business, Mike was invited to join the faculty of the Academy. As Managing Director of the Gilwell Group, Mike is helping clients to build the channel of the future. Mike is known to be a thought leader in indirect channel development for many years. You will find his professional bio on LinkedIn and may want to follow him on Twitter. You find all social networks and communities Mike is present on Xeesm Mike is lecturing technology channel classes. |
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Marita Roebkes |
Co-Founder & Academy Manager Social Media Academy co-founder, Marita Roebkes is involved in Social media since 2003 and has a deep understanding of the social web, its dynamics and tools. She teaches the social media monitoring lessons in the Social Business Masters Class and Social Media Strategist class. Marita Roebkes is responsible for all Academy administration, backend systems, finance and operations. You will find her professional bio on LinkedIn, her personal profile on Facebook, you may want to follow her on Twitter. And all social networks and communities Marita is present on Xeesm While managing the Social Media Academy operations, Marita is also co-founder and manager at Xeesm where she manages partner relationships. |
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Wendy Soucie |
Faculty Member Wendy Soucie is a certified Social Media Strategist with over six years experience in social media as an active practitioner, consultant and trainer. She teaches the Product Management Lessons in the Social Business Masters Class and Social Media Strategist class. Wendy's main areas of industry expertise are in the technical products, manufacturing and professional services industries. Prior to co-founding Social Business Consulting Group, Wendy founded her own social media practice, and provides social media strategy in a joint venture with End Result Marketing. Wendy has sales, business development and marketing experience gained over the past 30 years working in selling environments that include OEM, Distributor, Manufacturers’ Representative, and Professional Services. Her clients included Harley Davidson, Bucyrus Erie, University of Wisconsin, Wisconsin Electric Power, Alliant Energy, and Fairbanks Morse. Wendy has a BS in Mechanical Engineering from the University of Rhode Island. You will find her professional bio on LinkedIn and her personal profile on Facebook. You may want to follow her on Twitter. And all social networks and communities Wendy is present are on her Xeesm. |









