What Academy Alumni have to say

72% of Social Media Academy attendees advanced in their career, started their own business or found a job in the Social Media space after completing the program.  89% of all attendees successfully graduated.


 


Wendy SoucieWendy Soucie – USA –
 Global eBusiness Social Media Manager Parker Hannifin

An education for those who want to be better Social Media consultants.

After doing some research looking for some solid training for the B2B market place, I found Social Media Academy. It was important to me to understand how to assess an ecosystem for a client and then build a strategy. Not just use tools. I talked to two people who I connected with on LinkedIn and who attended Social Media Academy. Both people gave solid reviews about their experiences.

Social Media Leadership Class was 8 weeks of seminars with group projects (allowed me to connect with people all over the world). This is the kind of education that those who want to be better consultants in social media should consider attending.

(source #TechCrunch)



aaeaaqaaaaaaaakdaaaajgyymdvioge1lta1nwutndzizi04zdu1ltk2zdq1yzkzytzioq1Matthias Beckmann , USA Corporate Marketing, Integral Development Corp.

I took classes and can highly recommend it

More and better education on SM is essential. I took classes at the Socialmedia-academy.com and can highly recommend it. While others approach SM from a particular angle (marketing, sales, HR), this is a holistic approach that provides a solid foundation for consultants and managers alike.

(source #TechCrunch)


Rick Speciale, Australia Director at MyCMO, 

It was worth every penny

I also took an intensive Social Media Consultancy course with the Social Media Academy run by Axel Schultze, Social Media Academy and thought it was worth every penny.

There are too many advertising agency hacks out there that talk about social media as a campaign and not as a business strategy. I suffered this when managing over 20 such relationships at News Corp in marketing.

Social Media delivers ROI as a strategy and part of the business process. To those who think it’s about ads – remember people hate ads! Take a look at the declining yields of ads in the industry over the last few years, that tells the story.

It’s not ads, it’s about ROI. ROI is realised by your participation in communities and what people perceive as value that you give them. Participation is a systematic approach combining listening, interaction and exchange of value.

(source #TechCrunch)


Nancy Chou Sr. Director, Customer Success LeadFormix

I’m a great fan and a graduate of the Social Media Academy.

The experience very much reminded me of my Kellogg Graduate School of Mgmt experience, where I obtained my MBA some 20+ years ago.

To me, there are many social media schools, webinars and trainings available. Pick the one that best suit your needs. For me, Social Media Academy was just right. I like the 8 week/2X per week intensive structure, the high caliber of staff and highly motivated students, and I like the perfect balance of theory and practice vis-a-vis the homework assignments.

I’d give it 2 thumbs up!

(source #TechCrunch)


 

 

Michaela Conley,USA, MA CSMS CWP, Founder at State of Wellness

My classmates were an impressive group of professionals

I wholeheartedly recommend the Social Media Academy’s Strategist program for anyone who wants or needs a firm understanding of the overall philosophy and strategy needed to create coherence. The practical, hands on exercises were most helpful, giving me the opportunity to learn aspects of social media which I might have never undertaken on my own. My classmates were an impressive group of professionals I felt honored to have to opportunity to work closely with.

(Source Linkedin)



0b7fb4b1Will Bosma,Australia, VP Asia Pac at MuleSoft Inc

the real gems in this class are the methodologies

Highly recommended as a recent graduate of this class. Yes, it takes you through all the general social media stuff but the real gems in this class are the methodologies to utilise when theory needs to be applied in the real world; the exercises that reinforce the learnings and the connections you make along the way. And like so much in Social Media – the more you contribute the more you receive!

(Source Linkedin)


 


343ca051Mario Paladini, Founder at G1OBALS , Germany

Was at the Academy while at Oracle – The Academy helped to start my own business

Definitely empowered my career, becoming an Social Media Evangelist in Oracle and other organizations. Enabling qualify businesses to understand HOW to get ROI. Supported by proven methodologies and focus tools. Move fast from the WHY? to survive!
(Source Linkedin)

Kevin Mannion, Business Consultant at Mannion & Company London, United Kingdom

What I really appreciated was the in-depth study into how to make social media work for B2B

This class is great for anyone who wants (or needs) to get serious about using social media to improve their business. What I really appreciated was the in-depth study into how to make social media work for B2B as well as B2C. As well as benefiting from excellent content, some of the greatest learning comes from collaborating with highly enthusiastic and skillful classmates. Just like social media, in fact!

(Source Linkedin)

Jennifer Meltzer, Project Manager at Social Business Consulting Group (Sobizco) San Francisco Bay Area

It would have taken years/eons to learn what I learned during the Social Media Strategist class

It would have taken years/eons to learn what I learned during the Social Media Strategist class via the Academy. The instruction was well designed, the wisdom was shared in abundance, and the facilitation was top of class. Also, the synergy of the group selected for this class was fantastic. The community at The Social Media Academy is one of the biggest benefits.

(Source Linkedin)

Andrew Goodlace, Northern Region Director at VMware Sydney Area, Australia

If you are serious about Social Media, I highly recommend the course

The course takes you through all the business aspects of using Social Media effectively. I like the focus on what really works and what’s hype, and I found the hands-on exercises extremely interesting and thought provoking. If you are serious about Social Media, I highly recommend the course and make sure you participate to gain maximum benefit.
(Source Linkedin)

Geoffrey Sharp, Board of Advisors | Content Strategies | Business Development at WikiOrg USA

I enjoyed the depth and breadth of the coursework

I am a recent graduate and recommend this class as suburb for in-depth education of all aspects of Social Media. Because SMA is so active their material is always up to date in this fast evolving environment. I enjoyed the depth and breadth of the coursework, the real-world exercises and meeting terrific fellow students from all over the world. If you want a good pragmatic education that will help you get ahead in your profession and your company to compete then this is the class for you!
(Source Linkedin)

Kinna Jonsson, Social Media Advisor at Fiduser Communication  Stockholm, Sweden

This class was really an eye-opener for me

This class was really an eye-opener for me, how to work on a longer term and engage with customers. Also that social media and all information forces all businesses to change many things in their way of selling, marketing, supporting, informing, recruiting and so on. Awareness of this with new approach is what I learned. Plus I really enjoyed working with all the other students and produce real strategies for different companies.
(Source Linkedin)

Catherine Sherwood, Social Media and Strategic Marketing Consultant and Social Media Director for Obama 2012

Great lessons on planning and implementation, plus real life examples

The Social media Strategist Class gets my strong recommendation. I had been a user of social media and had read several books that talked about social media strategy. However, it wasn’t until I took this certificate degree did I learn a robust framework for a truly integrated social media strategy, some great lessons on planning and implementation, plus real life examples of what others had done. The other benefit is that once a graduate, you have great access to new ideas, and a strong network.
(Source Linkedin)

Örjan Wallin, Associate partner at Change of Lane AB Stockholm, Sweden

We had fantastic group exercises across the continents

This is one of the most useful classes I have taken. I learned how to use social medias in a most efficient way and how to engage with customers. We had fantastic group exercises across the continents where we found more tools to use, and how to use them. I now have the opportunity to be a part of an exclusive alumni for common contribution whenever needed. I highly recommend this class.
(Source Linkedin)

Walter Adamson, GM KINSHIP digital, Australia

The best HOW TO needs a business framework which is essentially timeless

Cutting through the chaff to get to the wheat is difficult in the fast moving landscape of social media and social business. The best HOW TO needs a business framework which is essentially timeless in its respect of business methods, plus practical experiences. That’s what the Social Media Strategist Class offers, and with the best business approach I have seen or heard of yet. It’s about strategy, action, plans & reviews, change management, organisational implementation, and business outcomes.
(Source Linkedin)